“Ingredients, formulations, and results.” By Wishtrend is a high-functional skincare brand that began from listening to the skincare concerns of over 50 million global beauty enthusiasts. The brand focuses on excluding harmful ingredients and formulating with synergistic, potent actives to deliver visible improvements for specific skin concerns such as dullness, pigmentation, and uneven texture.
Renowned for its evidence-based approach, the portfolio includes global bestsellers like the Pure Vitamin C 21.5 Advanced Serum and the Mandelic Acid 5% Skin Prep Water. By Wishtrend creates a modern and educational approach to skincare, empowering users to understand and treat their skin better.
